Contact Fractional Summit in assoc. with Fractional Life for event and ticket information.
Thursday, April 23, 2009 at 8:00 AM - Friday, April 24, 2009 at 1:00 PM (GMT)
Fractional Summit 2009 - the region's largest fractional property conference is back and extended to 2 days.
With over 250 fractional professionals expected from around the world, Fractional Summit 2009 is the leading industry event bringing together key decision makers to drive the industry forward. Building on this success, the value of the event is what you learn, who you meet and the business you do.
The fractional marketplace is now one of the world’s fastest growing areas of consumer real estate, with fractional property at its core.
Having outgrown our previous venue, Fractional Summit 2009 is now extended to a 2 day event and offers a unique opportunity to meet all the key fractional property movers and shakers under one roof - making Fractional Summit an event not to be missed.
This year's theme "Fractionals: beating the credit crunch - the rewards, the opportunities" explores the various different facets of the fractional property marketplace and why the industry continues to gain marketshare.
Fractionals: beating the credit crunch – the rewards, the opportunities
Provisional Agenda
Thursday 23rd April 2009
DAY ONE
08:30 Registration, Networking Coffee and Pastries
09:30 Welcome introduction
Setting the scene for today with a look at the growth of fractionals and the challenges faced in today’s marketplace and beyond.
10:00 Fractionals 101
Outlining industry definitions of luxury fractional ownership, Destination and Private Residence Clubs and the requirements of each.
What are the key differences between Destination Club, PRC and luxury fractional ownership business models in usage plans, preferred locations, pricing methodology, success and failure factors?
10:15 Panel Discussion: Fractional hotspots – so where’s it happening worldwide and how further can the European marketplace grow?
10:45 To mix or not to mix? Case Studies
Developments that are not yet completed and open, or that have unsold residential components, are increasingly stopping to take stock of the situation. Most of them are re-evaluating whether a change in the mix of uses would improve absorption in light of rapidly changing consumer travel, purchase, income, and savings patterns. We hear from fractional 2 developers with differing products, price points and legal structures to find out how fractional sits within their portfolio and the successful sales and marketing techniques they use.
11:30 Coffee
12:00 Panel Discussion: - Is it only Fractional?
The credit crunch and changing consumer preferences has made many companies assess their current product ranges and consider entering new markets. Experts from the timeshare , fractional, Destination and PRC’s around the globe discuss the pros and cons and share their own experiences.
12:30 How to convert traditional real estate into Fractional Ownership
1315: Lunch
14:30 Fractional- Succeeding in other markets
A talk about the growth of the fractional jet proposition and how the Company has lead the way in the fractional aviation world.
The speaker throws light on his fractional customer base and why there’s been a boom in private aviation recently, against a backdrop of commercial airlines reducing their operations.
15:15 Break Out Groups
Break Out Group A
Fractionalising One-off Homes
Break Out Group B
Technology in the Sales Process
Break Out Group C
Trustee, Legal and Tax Services
Break Out Group D
Luxury Property Exchange
Break Out E
Is a Troubled Whole Development Appropriate For Fractional Ownership
Break Out F
Internet Marketing
16:30 Attracting Venture Capital for your Development
The strain on banking institutions has made many developers look to attract alternative sources of finance and private equity.
The speaker gives us an insight on what venture capitalists look for before committing funds and shares some best practices in 'selling' your fractional equity sources.
17:00 End of Day One
There will be a meeting for members of the Fractional and Shared Ownership Trade Association 17:15
18:00 – 20:00 Cocktail Reception
Friday 24th April 2009
DAY TWO
08:30 Coffee and Pastries
09:30 ‘The Fractional Consumer’ - Marketing Your Fractional To Prospective Owners/Members: What Is And What Isn't Working In A Crowded Market?
Now the ‘off-plan / founder members’ have signed on, how are Fractionals, Destination Clubs and PRCs marketing to their target audience eg. baby boomers / Middle Class Millionaires demographic? In this session we hear from AN OTHER on what techniques work to reach prospective high end luxury Club owners/members.
10:00 Destination and PRC Clubs – Fractionals of the future?
Weighing the pros and cons of the different business models: Destination Club, PRC, luxury fractional ownership and what models are likely to appear in the market as a whole over the next 18 months?How does each model fit into mixed-use resorts?
What direction are you moving your Destination Club/PRC in?
What opportunities do you see in the Destination and PRC Club markets? What locations are you expanding into and exploring?
Where do the greatest opportunities lie: Ultra-luxury, middle or lower end quality tiers?
What are the critical success criteria for Destination Clubs/PRCs? What are currently your biggest challenges?
What are the key operational issues and considerations of the different models?
10:45 Coffee
11:00 Assessing Niche/Themed & Hybrid Fractionals Focusing On Lifestyle-Orientated Products: Is This The Future Of Fractionals?
As the fractional industry evolves, we are seeing a movement from where the residences themselves were the most important factor to where the experiences within the destinations are the most significant element: Adventure travel; eco-friendly; luxury tour offerings; private home; themed; equity/hybrid Clubs and Clubs that offer life memberships. This session brings together senior executives from such Clubs to address this trend and to explore the key considerations in the planning, launch and operations of such clubs.
11:15 Fractionals in the credit crunch - the timing of opportunity?
12:00 Closing remarks from your Chairman
All speakers and subject matter may change without notice.
Who Should Attend? Real Estate Developers, Exchange Companies, Fractional and Vacation Ownership Sales / Marketing Managers, Fractional Consultants, Fractional Entrepreneurs, Hospitality Management, Financial Instituitions, Legal Professionals, Investment Representatives, Suppliers of Value Added Programs and Incentives,Hospitality Industry Suppliers.
Industry Sectors: Fractional ownership, Destination Clubs, Private Residence Clubs, Condo Hotels, Buy-To-Let Hotel Room Concept, Timeshare, Multi Destination Club Systems.
Summit Sponsorship
If you are looking to expose your brand to key decision-makers, developers and operators then you may wish to consider the limited sponsorship opportunities now on offer. Click here for more information.
Confirmed 2009 Sponsors
Platinum Sponsor
Silver Sponsor
Media Sponsor
Supporting Partner
Fractional Summit 2008 attracted attendees from all over the world. Here's a selection of delegate comments-
“I just wanted to drop you a note to congratulate you on the superb Fractional Summit event. It was very educational as well as insightful on the market trend and opportunities. The presenters were well chosen- balancing education with entertainment perfectly. I learnt a ton, and made many contacts I did not expect which will no doubt prove very useful for our fractional development project. The Summit exceeded my expectations.” -Delegate
“It was a great pleasure to attend your event and congratulations to the Fractional Life team for the overall quality of the summit, especially as this was your first such venture! I look forward to attending next year.” -Delegate
“Thanks to Fractional Life for the great organisation and, more than anything- the great atmosphere of cooperation and spirit of friendliness that you managed to create. It seemed that everyone who attended was welcomed and really got involved and that made for a really good feeling. You’ve really got a lot to live up to with your next summit!” -Sponsor
Check out what the press said about the Fractional Summit 2008 here.
Venue
Just a 10-minute walk from Oxford Street and located directly opposite Edgware Road Tube Station. This major conference hotel is 20 minutes from Heathrow Airport. The Heathrow Express terminates at Paddington Station, which is just 5 minutes by taxi from the hotel.
New Eurostar Terminal open at St. Pancras Station - just 10 minutes from hotel.
Accomodation
Hilton London Metropole
225 Edgware Road, London W2 1JU
Tel: 44-20-7402 4141
Fax: 44-20-7724 8866
Email: LONMEHNSAL@hilton.com
Holiday Inn – Oxford Circus:
57-59 Welbeck Street
London W1G 9BL
Phone: 44-20-79354442
Fax: 44-20-74873782
Days Inn – Travelodge – Hyde Park
148-152 Sussex Gardens
London W2 1UD
Phone: 44-20-77232939
Fax: 44-20-77236225
Email: reservations@daysinnhydepark.com
Thistle – Marble Arch & Hyde Park
Thistle Marble Arch, Bryanston Street, Marble Arch, London, W1H 7EH
Phone: 44-870-3339116
Fax: 44-870-3339216
Email: MarbleArch@Thistle.co.uk
Hyde Park
Thistle Hyde Park, 90-92 Lancaster Gate, London W2 3NR
Phone: 44-870-3339110
Fax: 44-870-3339210
Email: Hydepark@thistle.co.uk
Thursday, April 23, 2009 at 8:00 AM
- to -
Friday, April 24, 2009 at 1:00 PM (GMT)
Add to my calendarJoin us at the Fractional Summit 2009, the second UK based Fractional Property Conference Thursday 23rd - Friday 24th April 2009. Now over 2 days at the prestigious Hilton Metropole Hotel, London, United Kingdom. If you are at the forefront of the burgeoning fractional property sector in UK and Europe, or want to meet those who are, register now!
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